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MUHAMMAD ALI.
MUDROOM WAS TASKED BY AN UNDISCLOSED CLIENT TO DESIGN A PRELIMINARY EXHIBIT CONCEPT FOR MUHAMMAD ALI IN MACAU, CHINA. THE THREE DIFFERENT SPACES REPRESENT AN ENTRY / TICKETING ZONE, A HOLOGRAPHIC BOXING EXHIBITION SPACE, AND A CHRONOLOGICAL TIMELINE ROOM WRAP-AROUND.THE DESIGN INTENT WAS TO CREATE A TRANSCENDENTAL SPACE THAT VEERED AWAY FROM THE CONVENTIONAL AND TEXT HEAVY EXHIBITS THAT ALREADY EXIST. THIS EXPERIENCE IS NOT JUST ABOUT MUHAMMAD ALI, BUT ABOUT THE PEOPLE WHO COME TO VISIT AND HOW THEY CARRY ON HIS SPIRIT FOREVER. IT IS ABOUT PAST, PRESENT, AND FUTURE.
MUHAMMAD ALI.
MUDROOM WAS TASKED BY AN UNDISCLOSED CLIENT TO DESIGN A PRELIMINARY EXHIBIT CONCEPT FOR MUHAMMAD ALI IN MACAU, CHINA. THE THREE DIFFERENT SPACES REPRESENT AN ENTRY / TICKETING ZONE, A HOLOGRAPHIC BOXING EXHIBITION SPACE, AND A CHRONOLOGICAL TIMELINE ROOM WRAP-AROUND.THE DESIGN INTENT WAS TO CREATE A TRANSCENDENTAL SPACE THAT VEERED AWAY FROM THE CONVENTIONAL AND TEXT HEAVY EXHIBITS THAT ALREADY EXIST. THIS EXPERIENCE IS NOT JUST ABOUT MUHAMMAD ALI, BUT ABOUT THE PEOPLE WHO COME TO VISIT AND HOW THEY CARRY ON HIS SPIRIT FOREVER. IT IS ABOUT PAST, PRESENT, AND FUTURE.
DREW HOUSE.
POP-UP STORE DESIGN FOR STORES IN TOKYO, SHANGHAI, CANADA, SEOUL, AND UNITED KINGDOM
MUHAMMAD ALI EXHIBIT CONCEPT.
MUDROOM WAS TASKED BY AN UNDISCLOSED CLIENT TO DESIGN A PRELIMINARY EXHIBIT CONCEPT FOR MUHAMMAD ALI IN MACAU, CHINA. THE THREE DIFFERENT SPACES REPRESENT AN ENTRY / TICKETING ZONE, A HOLOGRAPHIC BOXING EXHIBITION SPACE, AND A HISTORICAL TIMELINE WRAP-AROUND ROOM.
THE DESIGN INTENT WAS TO CREATE A TRANSCENDENTAL SPACE THAT VEERED AWAY FROM THE CONVENTIONAL TEXT HEAVY EXHIBITS THAT EXIST. THIS EXPERIENCE IS ABOUT HOW GUESTS CARRY ON HIS SPIRIT FOREVER THROUGH JUXTAPOSING PAST, PRESENT, AND FUTURE.
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